How to Build Trust Between Franchisor and Franchisee

Meta-Franchise Consulting is proud to represent Fastsigns to our clients. Catherine Monson is CEO of Fastsigns and she was just published by Entrepreneur.com. Her article, "How to Build Trust Between Franchisor and Franchisee," talks about how she overcame trust and communication challenges when she took over as CEO in 2009. In less than two years she was able to document and implement a strategy for improving franchisor/franchisee relations. As in most relationships (personal and professional) communication is the most important factor in a great relationship. Catherine and her executive team understand it and live by it, making Fastsigns a great system for franchisees.

Fastsigns is one of the industry's leading sign and graphic franchises. Using a computer-based design technique, their concept emphasizes sign and graphic solutions. They offer fast turnaround, a business-to-business environment, and top-quality signs and graphics for corporate, professional and retail clients. The competitive advantages of a Fastsigns franchise are as follows: high growth industry, business hours, low seasonality, few employees, business clientele, recession resistant business, highest revenue in the quick sign industry, system wide store revenue increases 14 out of 15 consecutive years, no Fastsigns-related arbitration or litigation, and protected, exclusive territories.